YOUR SIGNATURE STORY
You never get a second chance to make a first impression
Your Signature Story
Discover how successful female founders use their signature story to quickly build trust and credibility, make the desired impression and get more of what they deserve.
You want to easily differentiate yourself in a highly competitive environment and attract new clients for your business withouth having to play a role?
With The Signature Story Blueprint, I am going to show you how to leverage your own story to build credibility and trust within minutes.
It has helped me to get my job in the Leadership Team of Microsoft Germany, become the TOP Personal Branding Expert for Female Leaders in Tech … and the CEO of BRIDGE-BUILDER FOR CHANGE, my coaching company for female leaders and (future) founders.
The Signature Story Blueprint
- is a proven 6-step process that helps you to develop the first prototype of your signature story in just 30 minutes!
- helps you to tell your Signature Story in a way that your listeners will hang on to your every word.
- supports you to get more of what you want and deserve: more clarity about what makes you unique and special. More customers for your business. More of the right opportunities.

Hey, I am Katja!
I have worked for an internet start-up that has been sold to SAP for over 1b$. I am an award-winning marketing expert, a certified coach and change manager. I was part of the leadership team of Microsoft Germany.
And you know what?
During my 20+ year career as a female leader in tech, I have seen again and again that at a certain point in their career successful women ask themselves: “What’s next?” and “What do I really want to do with my precious time?”
In 2014, this question marked the beginning of my own entrepreneurial journey with 6-figures in sales within 12 months and a 4-day week. It led me to leave Microsoft at the peak of my career and start BRIDGE-BUILDER FOR CHANGE. As Germany’s TOP Personal Branding Expert for Leaders in Tech, I have worked with over 300 leaders helping them to become more visible and effective, finally creating the career they deserve. I am on a mission to accompany over 1000 senior female leaders from corporate on their way to start a purpose-driven business they love, redefining success and happiness on their terms. I heop them build their brand, definde their clear position in the market and develop a scalable offer that sets them up for long-term success.